Customer Journey - Sam Wilcox - Marketing Buzzword

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Customer Journey – What is the customer journey? How can we map out our customer journey to improve the customer experience? Have sales and marketing funnels had their day?

On this week’s #MarketingBuzzword Podcast, Ben M Roberts speaks to Sam Wilcox about the buzzword ‘customer journey’. As always the aim of the podcast is to debunk, demystify and bring back some meaning to the marketing buzzword.


Sam Wilcox is the founder of Tribecto Automations, a marketing, sales and business automation consultancy for SMEs selling mid to high ticket services. With over 10 years experience in the digital marketing industry, Sam decided to double down on his passions – helping clients can get more leads, make more sales and save more time with custom marketing automation and CRM software setups.



A full transcript of the conversation between Ben and Sam is coming soon, but before that I want to let you know that The Marketing Buzzword Podcast is powered by Talkative. Talkative is a company that brings live web chat, voice calls, video calls and co-browsing together, in one package. This allows you and your business to truly engage with your customers, offer quick and effective resolutions to questions and improve the customer experience. You can find out more at

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I’m always keen to hear about the buzzwords you are loving or hating right now so please drop me a tweet to @roberts_ben_m or simply use #marketingbuzzword on Twitter & Instagram. Also, feel free to drop me a message if you think you can help break down a buzzword or know someone who would be amazing at it.

Before you read the transcript, if you are loving the show, please feel free to leave me a review on iTunes! It really does help boost the shows profile and make it easier to keep getting on these expert guests.

Enough small talk . . . let’s talk ‘customer journey’

Customer Journey Interview between Ben M Roberts and Sam Wilcox

Transcript coming very soon….