Saturday, May 26, 2018
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Influencer Marketing with Angus Nelson

Influencer Marketing With Angus Nelson – Episode 20

      Influencer Marketing - How Do You Find The Right Influencer? Is A Bigger Following Better? How Can You Use Influencers To Help You Tell A Story? On this week’s #MarketingBuzzword Podcast, Ben M Roberts speaks to Angus Nelson about...
Marketing Buzzword - Entrepreneurship with Ashley Dudarenok

Entrepreneurship With Ashley Dudarenok – Episode 19

      Entrepreneurship - Why Do People Not Like The Term? Why Is China Leading The Way With Female Entrepreneurs? Are The Traits Of A Modern Entrepreneur Changing? On this week’s #MarketingBuzzword Podcast, Ben M Roberts speaks to Ashley Dudarenok about...
Marketing Buzzword - Copywriting with John Espirian

Copywriting With John Espirian – Episode 18

Is Copywriting A Dying Art? Are All Copywriters Content Marketers In Disguise? How Is Writing Technical Content Different To Other Forms Of Content? On this week’s #MarketingBuzzword Podcast, Ben M Roberts speaks to John Espirian about ‘Copywriting’. As always...
The Key to Brand Campaign Success and Standing Out in a Crowded Marketing World - Dennis Owen - Marketing Buzzword

The Key to Brand Campaign Success and Standing Out in a Crowded Marketing World

I cringe every time I see another article with a title that goes something like this…. “How to Create Content that Goes Viral”.  Firstly, no one has that figured out as an exact science...
Marketing Buzzword - Going Live Chris Strub

Going Live / Live Video With Chris Strub – Episode 17

Why is 'going live' so important? Why should people use live video? Which Live streaming platform is best? On this week’s #MarketingBuzzword Podcast, Ben M Roberts speaks to Chris Strub about ‘Going Live / Live Video’. As always the...
6 words and phrases that have evolved beyond marketing buzzwords

6 words and phrases that have evolved beyond marketing buzzwords

If you have read anything on this website, listened to the podcast or just looked at what the website is called, you will get a pretty good idea what you’re getting into. That being...
Marketing Buzzword - Event Marketing - Paul Ince

Event Marketing With Paul Ince – Episode 16

How is event marketing different from general marketing? How do you appeal to customers, sponsors and speakers? How do you make your event amazing? On this week’s #MarketingBuzzword Podcast, Ben M Roberts speaks to Paul Ince about ‘Event Marketing’....
A Comprehensive A-Z Guide to Marketing Buzzwords

A Comprehensive A-Z Guide to Marketing Buzzwords

Marketing Buzzwords are everywhere, and there are a lot of them. That’s why we’ve put together this comprehensive 100+ list of marketing buzzwords, and a brief definition. This list and these definitions is just...
Marketing Buzzword - Digital Knowledge Management - Rev & Duane

Digital Knowledge Management (DKM) with Rev Ciancio & Duane Forrester – Episode 15

  What is Digital Knowledge Management (DKM)? Is DKM the future of marketing? Is the role of digital knowledge manager going to replace the role of the marketing manager? On this week’s #MarketingBuzzword Podcast, Ben M...
What is a marketing buzzword?

What is a marketing buzzword?

The definition of a marketing buzzword is; a newly created term, word or phrase that seeks to define a marketing activity. A marketing buzzword seeks to bring together relevant marketing content under a single,...